23h ago
User Acquisition Creative Strategy Manager
Atlanta, Georgia, United States
โจ $130k-$170k / yearest.
full-timeseniorgaming
๐ผ About This Role
You'll develop and execute performance-driven creative strategies across paid acquisition channels for a leading daily fantasy sports platform. Your work will directly scale user acquisition and optimize creative performance through data-driven testing and iteration. This role offers clear growth potential into leadership in a fast-paced, sports-obsessed environment.
๐ฏ What You'll Do
- Develop and execute creative strategies across paid acquisition channels
- Execute creative testing using build-measure-learn approach
- Lead day-to-day creative production, including briefs and shoots
- Collaborate cross-functionally to align strategy and execution
๐ Requirements
- 5+ years of experience in performance marketing or creative strategy
- Proven track record of scaling creative for user acquisition
- Deep understanding of paid social platforms and creative best practices
- Experience with creative testing frameworks and data-driven optimization
โจ Nice to Have
- Experience in daily fantasy sports or gaming
- Leveraging AI tools for creative ideation
๐ Benefits & Perks
- ๐ฅ Company-subsidized medical, dental, vision
- ๐ฐ 401(k) plan with company match
- ๐๏ธ Flexible PTO (2 weeks strongly encouraged)
- ๐ถ 16-week paid parental leave
- ๐ข Workplace flexibility and modern schedules
๐จ Hiring Process
Estimated timeline: 2-3 weeks ยท AI estimate
- 1Recruiter Screenยท 30 min
- 2Hiring Manager Interviewยท 45 min
- 3Technical/Portfolio Reviewยท 60 min
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