6h ago

Consumer Marketing Lead, Japan

Tokyo, Japan

$150k-$250k / yearest.

full-timeleadai-ml

💼 About This Role

You'll lead consumer marketing strategy for OpenAI in Japan, shaping brand and product narratives that build trust and accelerate adoption. Your campaigns will drive full-funnel impact across digital, creator, and partner channels. This role is critical for making AI resonate in one of our most culturally nuanced markets.

🎯 What You'll Do

  • Develop Japan-specific consumer marketing strategies aligning with global priorities.
  • Drive full-funnel marketing across consumers, opinion leaders, and partners.
  • Provide local cultural and media insights to inform strategy and creative.
  • Manage agencies, creators, and partners for authentic campaigns.

📋 Requirements

  • 10+ years of marketing experience with high-impact consumer campaigns in Japan.
  • Deep understanding of Japanese consumer landscape, culture, and media ecosystem.
  • Proven ability to execute integrated plans across brand, digital, influencer, and partner channels.
  • Strong network of local agencies, creators, and production partners.

✨ Nice to Have

  • Experience in AI or technology sector.
  • Fluency in both English and Japanese.

🎁 Benefits & Perks

  • 🏖️ Unlimited PTO
  • 🏥 Health insurance
  • 💻 Modern equipment
  • 🍽️ Meals provided
  • 💰 Equity grants
0 0 0