1d ago
Marketing Analytics & Operations Manager
Dublin, Ireland
full-timemiddatabase software
Tech Stack
Description
You will serve as a strategic analytics partner to global marketing teams, delivering data-driven insights to shape strategy and optimize campaign performance. You'll lead analytical deep dives, build dashboards and reports, and collaborate cross-functionally to refine go-to-market strategy.
Requirements
- 3-5 years experience in marketing analytics, business intelligence, or operations
- Proficiency in SQL, Tableau, and Excel
- Experience with Eloqua/Marketo, Salesforce, Google Analytics
- Strong organizational and cross-functional communication skills
- Ability to manage multiple projects in a fast-paced environment
Responsibilities
- Serve as subject matter expert for marketing metrics, reporting, and processes
- Analyze marketing data and omni-channel interactions to optimize marketing mix and customer journeys
- Lead analytical deep dives on regional funnel drivers and marketing performance
- Manage data quality and accuracy of dashboards and reports
- Collaborate with cross-functional teams to prioritize and execute strategic projects
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