💼 About This Role

You'll shape how Ripple's institutional DeFi solutions are understood and adopted, crafting differentiated positioning and leading go-to-market strategies that translate technical capabilities into compelling value for institutional audiences. This role sits at the intersection of blockchain, traditional finance, and decentralized finance.

🎯 What You'll Do

• Be subject matter expert in markets, customer segments, and competitive landscape.
• Develop go-to-market strategies for stablecoin payments, agentic commerce, and on-chain credit.
• Own strategy, coordination, and execution of new product features and partner launches.
• Partner with business development to drive engagement with ecosystem partners.

📋 Requirements

• 8+ years in product marketing or GTM strategy role.
• Experience in blockchain, crypto/web3, or institutional DeFi.
• Direct expertise in stablecoins preferred.
• Structured thinking and creative problem solving skills.

✨ Nice to Have

• Experience working in traditional financial markets.
• Background in decentralized finance (DeFi).

🎁 Benefits & Perks

• 💰 Competitive salary with bonuses and equity.
• 🏥 Comprehensive benefits including physical and mental healthcare.
• 🌴 Generous vacation policy and RR days.
• 👶 Industry-leading parental leave and family planning benefits.
• 🍽️ Catered lunches and stocked kitchens.

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter Screen· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Panel Interview· 60 min