3h ago

Director, Experiential Marketing

Salt Lake City, Utah

$175k-$225k / yearest.

full-timeleadLegal Technology

💼 About This Role

You'll own the strategy and execution of the company's portfolio of owned events, including a flagship user conference and bespoke field marketing events. Your core impact will be driving pipeline acceleration, revenue influence, and customer engagement through high-impact event experiences. This role offers a chance to shape a world-class events program with strong executive sponsorship at a fast-growing legal AI company.

🎯 What You'll Do

  • Develop and execute owned event strategy aligned to growth goals.
  • Manage end-to-end delivery of conferences and high-touch events.
  • Track and report on event ROI including pipeline and revenue influence.
  • Lead and coach a team of 6-8 event professionals.

📋 Requirements

  • 5+ years planning large-scale conferences and high-touch events.
  • Marketing background with understanding of events as a marketing motion.
  • Proven metrics ownership for pipeline and revenue influence.
  • People leadership experience with ability to develop teams.

✨ Nice to Have

  • Experience in B2B SaaS or technology environments.
  • Experience managing virtual/hybrid events.
  • Track record of scaling event teams.

🎁 Benefits & Perks

  • 🏖️ Flexible PTO
  • 🏥 Health insurance
  • 📈 Equity opportunities
  • 💻 Remote work options
  • 📚 Professional development budget
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