3h ago
Director, Experiential Marketing
Salt Lake City, Utah
✨ $175k-$225k / yearest.
full-timeleadLegal Technology
💼 About This Role
You'll own the strategy and execution of the company's portfolio of owned events, including a flagship user conference and bespoke field marketing events. Your core impact will be driving pipeline acceleration, revenue influence, and customer engagement through high-impact event experiences. This role offers a chance to shape a world-class events program with strong executive sponsorship at a fast-growing legal AI company.
🎯 What You'll Do
- Develop and execute owned event strategy aligned to growth goals.
- Manage end-to-end delivery of conferences and high-touch events.
- Track and report on event ROI including pipeline and revenue influence.
- Lead and coach a team of 6-8 event professionals.
📋 Requirements
- 5+ years planning large-scale conferences and high-touch events.
- Marketing background with understanding of events as a marketing motion.
- Proven metrics ownership for pipeline and revenue influence.
- People leadership experience with ability to develop teams.
✨ Nice to Have
- Experience in B2B SaaS or technology environments.
- Experience managing virtual/hybrid events.
- Track record of scaling event teams.
🎁 Benefits & Perks
- 🏖️ Flexible PTO
- 🏥 Health insurance
- 📈 Equity opportunities
- 💻 Remote work options
- 📚 Professional development budget
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