23h ago
Creative Strategist
São Paulo
✨ $120k-$160k / yearest.
full-timesenior Hybridgaming
🛠 Tech Stack
💼 About This Role
You'll own creative strategy for mobile games, using AI-driven workflows to scale performance. You'll translate market intelligence into actionable briefs and optimize creative performance across platforms. This role combines strategic judgment with data-driven iteration in a hybrid São Paulo setting.
🎯 What You'll Do
- Build and evolve creative strategy for assigned games.
- Author briefs that guide production and stakeholder alignment.
- Analyze creative performance metrics to inform testing and scaling.
- Partner with Studio team to maintain quality through production.
📋 Requirements
- 5+ years in roles combining analytical rigor and creative judgment.
- Fluency with performance marketing metrics (IPM, CTR, CPI, ROAS).
- Ability to read markets and competitors and translate into action.
- Comfort with AI tools as daily workflow leverage.
✨ Nice to Have
- Experience in mobile gaming or app marketing.
- Familiarity with motion design, video, or playable ads.
- Experience running structured A/B tests on creative.
📨 Hiring Process
Estimated timeline: 2-4 weeks · AI estimate
- 1Recruiter Screen· 30 min
- 2Hiring Manager Interview· 45 min
- 3Case Study / Presentation· 60 min
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