Tech Stack

Description

You will oversee the implementation, management, and continuous improvement of Commerce campaigns and measurement for a global CPG client, establishing standards and streamlining workflows to deliver flawless execution at scale.

Requirements

• 8+ years in integrated planning role in media or communications
• 5+ years of management experience
• Strong experience with Commerce/Retail platforms
• Knowledge of DCM, Sizmek, Google Analytics, IAS
• Knowledge of Tableau or SharePoint

Responsibilities

• Lead retail measurement solution and implementation planning
• Translate complex measurement concepts for non-technical stakeholders
• Guide measurement and reporting strategies to maximize RMN effectiveness
• Produce recurring performance reports and actionable insights
• Run A/B tests on creative, placements, and audience strategies