Description

You will lead Midi Health's social media strategy across all platforms, driving brand awareness, community engagement, and business growth through platform-native content. You'll build the vision, systems, and team to position Midi as the most trusted voice in women's midlife health.

Requirements

• 7+ years of social media experience at a major brand, agency, or high-growth organization
• Proven track record of building and scaling social communities and driving engagement
• Portfolio showcasing social-first work with documented results
• Ability to operate at both strategic and hands-on production levels
• Deep understanding of social media analytics and platform trends

Responsibilities

• Develop and lead social media strategy across all platforms
• Establish social-first production strategy and scalable workflows
• Manage integrated social calendar and oversee content creation
• Utilize analytics to track KPIs and optimize performance
• Partner cross-functionally and manage the social team