8h ago

Marketing Manager, Employer Activation

Remote - United States

$130k-$145.3k / year

full-timemid Remotehealthcare

๐Ÿ›  Tech Stack

๐Ÿ’ผ About This Role

You'll drive growth through data-driven initiatives that generate patient starts from employer partners. You'll lead activation campaigns, optimize touchpoints via A/B testing, and automate workflows with AI and MarTech tools. You'll act as a bridge between Commercial and Sales teams, using performance data to optimize the activation roadmap.

๐ŸŽฏ What You'll Do

  • Lead end-to-end execution of activation campaigns for employer partners.
  • Optimize touchpoints for conversion through rigorous A/B testing.
  • Automate workflows with AI and MarTech tools, creating scalable playbooks.
  • Partner with Analytics to report on conversion rates and incrementality.

๐Ÿ“‹ Requirements

  • 5+ years of professional experience in Marketing, Growth, or Operations.
  • Proficiency in data analysis and reporting tools (e.g., Excel, Looker, SFDC).
  • Demonstrated ability to manage complex cross-functional projects.
  • Experience in B2B marketing or account management with enterprise clients.

โœจ Nice to Have

  • Hands-on experience with marketing automation tools (e.g., HubSpot).
  • Familiarity with AI tools (e.g., ChatGPT, Claude) for campaign operations.
  • Experience with employer-sponsored benefits or health plan activation.

๐ŸŽ Benefits & Perks

  • ๐Ÿ  100% remote work
  • ๐Ÿ’ฐ Attractive pay and benefits with full transparency of ranges
  • ๐Ÿฅ Comprehensive health benefits (medical, dental, vision, life, disability, FSA/HSA)
  • ๐Ÿ–๏ธ Generous time-off including 2 company-wide shutdown weeks
  • ๐Ÿ‘ถ Paid parental leave for all parents

๐Ÿ“จ Hiring Process

Estimated timeline: 2-4 weeks ยท AI estimate

  1. 1Recruiter Screenยท 30 min
  2. 2Hiring Manager Interviewยท 60 min
  3. 3Panel Interviewยท 60 min
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