Tech Stack

Description

As a Retail Marketing Strategist at Power Digital, you will own the execution, performance, and growth of Amazon retail PPC advertising campaigns for a portfolio of clients. You will collaborate with account leadership to evolve strategy, manage daily optimizations, provide data-driven insights, and maintain client communication to drive business results.

Requirements

• 2-3 years digital marketing experience, 1-2 years in agency preferred
• Minimum 2 years hands-on experience with Amazon/Retail search advertising or Google paid search
• Experience with Amazon Ad Console, Walmart Connect, Instacart Ads, Criteo, or CitrusAd
• Proficiency in Google/Microsoft Office Suite
• Strong written and verbal communication and organizational skills

Responsibilities

• Manage Amazon retail search campaigns with daily optimizations and strategy changes
• Provide analysis and action plans based on campaign performance data
• Participate in weekly department scrums and training sessions
• Maintain communication with internal teams and clients
• Utilize AI technologies and Power Digital's Nova ecosystem to optimize processes