Tech Stack

Description

You will lead creative, performance-driven marketing programs that drive growth through channel partners. Own the marketing relationship with key partners, driving demand and co-selling opportunities. Your work will bridge Celigo and its partners to create compelling joint value propositions and measurable pipeline.

Requirements

• 5+ years B2B marketing, with 2-3 years in partner or channel marketing within SaaS
• Experience with SaaS; bonus for integration or ERP ecosystem (NetSuite, Shopify, BigCommerce)
• Proven track record of managing partner initiatives and co-branded campaigns
• Hands-on experience with HubSpot, Salesforce, and PRM tools
• Strong analytical mindset and project management skills

Responsibilities

• Develop and execute joint marketing plans with strategic partners
• Create partner-specific sales enablement tools and co-branded campaigns
• Drive partner-sourced and influenced MQLs through webinars, events, and digital campaigns
• Execute high-impact partner events and manage end-to-end event campaigns
• Track and report on partner program performance, optimizing based on data