1d ago
Manager, Landing Page Optimization
US
โจ $153k-$194k / yearest.
full-timemid Remotesoftware
๐ Tech Stack
๐ผ About This Role
You'll lead the strategy and execution of landing page optimization across global acquisition funnels. Your work directly impacts conversion efficiency and CAC reduction through experimentation and data-driven insights. This role combines hands-on execution with strategic collaboration across marketing, product, design, and engineering teams.
๐ฏ What You'll Do
- Own landing page optimization strategy across U.S. and EMEA funnels.
- Design and iterate landing pages using CMS tools for regionally tailored experiences.
- Lead experimentation programs including A/B and multivariate testing.
- Analyze user behavior with heatmaps and session recordings to identify friction points.
๐ Requirements
- 5โ8 years in Conversion Rate Optimization or growth marketing.
- Strong expertise in A/B testing methodologies and UX principles.
- Hands-on experience with GA4, Looker, Tableau, or Power BI.
- Experience with Hotjar, FullStory, or Microsoft Clarity.
โจ Nice to Have
- Experience with CMS platforms like Contentful.
- Basic understanding of HTML and CSS.
- Knowledge of Salesforce or Marketo.
๐ Benefits & Perks
- ๐ฅ Comprehensive health coverage including medical, dental, and vision.
- ๐๏ธ Flexible remote work and paid time off.
- ๐ Performance-based incentives and competitive compensation.
- ๐ Career growth opportunities in a fast-scaling global organization.
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter Callยท 30 min
- 2Hiring Manager Interviewยท 45 min
- 3Technical Assessmentยท 60 min
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