🛠 Tech Stack

💼 About This Role

You'll define and drive email and SMS strategy for B2B clients, managing campaigns from planning to optimization. Your core impact is using data to test, measure, and improve lifecycle programs, collaborating cross-functionally with creative and content teams. This role stands out by leveraging AI technologies and Power Digital's Nova ecosystem to enhance business processes.

🎯 What You'll Do

• Define email and SMS strategy for B2B clients
• Manage daily email marketing operations and calendar
• Build and manage automated email programs
• Report and recommend improvements on campaign performance

📋 Requirements

• 2-5 years of B2B email marketing experience
• Hands-on experience with email platforms like Klaviyo or HubSpot
• Strong analytical and strategic copywriting skills
• Working knowledge of HTML/CSS for email coding

✨ Nice to Have

• SMS marketing experience
• Familiarity with A/B testing practices
• Experience with Braze or similar platforms

🎁 Benefits & Perks

• 🏖️ 15 paid vacation days per year
• 💰 Medical bonus
• 🏠 400,000 COP WFH stipend
• 📈 Unlimited growth opportunities
• 📅 17 Colombian holidays + 2 mental health days

📨 Hiring Process

Estimated timeline: 2-3 weeks · AI estimate

1. 1Recruiter Call· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Technical Assessment· 1 hour