3h ago
Digital Media Buyer
Cali, Valle del Cauca, Colombia
$50k-$70k / year
part-timemid RemoteSoftware Consulting
🛠 Tech Stack
💼 About This Role
You'll join a leading software consultancy as a Digital Media Buyer, executing data-driven media strategies across Google Ads, Meta, LinkedIn, and programmatic platforms. You'll drive performance campaigns, optimize budgets, and present insights to clients. This part-time remote role offers flexible hours and company-sponsored certifications.
🎯 What You'll Do
- Audit and configure conversion tracking across Google Tag Manager, GA4, and platform pixels.
- Launch, manage, and optimize paid media campaigns on Google Ads, Meta, TikTok, LinkedIn, YouTube, and programmatic.
- Manage and allocate media budgets across channels to maximize performance.
- Build and present campaign performance reports with attribution and spend-to-pipeline analysis.
📋 Requirements
- 4+ years of experience in media buying, preferably in an agency setting.
- Strong experience with Google Ads, Meta Business Suite, and LinkedIn Ads.
- Proficiency in analytics and attribution tools like Google Analytics and Meta Ads Manager.
- Experience with B2B lead generation platforms such as Clutch or G2 is a plus.
✨ Nice to Have
- Experience with LinkedIn Lead Gen Forms and B2B targeting strategies.
- Familiarity with Hubspot and closing the feedback loop between lead quality and campaign targeting.
- Knowledge of programmatic display and emerging AI/automation tools.
🎁 Benefits & Perks
- 💰 Competitive salary with performance-based bonuses and increases.
- 🏖️ Generous paid-time-off policy.
- 🕐 Flexible working hours.
- 🏠 Work remotely.
- 📚 Continuing education support including conferences and certifications.
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