23h ago
Marketing Manager, Lifecycle
Palo Alto, CA
โจ $110k-$150k / yearest.
full-timemid Remote
๐ผ About This Role
You'll develop personalized, multi-channel marketing programs for a fintech leader. You'll drive client engagement through lifecycle channels to help users achieve financial goals.
๐ฏ What You'll Do
- Develop personalized multi-channel lifecycle marketing programs
- Collaborate with Data Science, Product Marketing, and Creative
- Use customer segmentation for automated and scalable programs
- Manage campaigns across email, push, and in-app channels
๐ Requirements
- 4+ years of professional marketing experience
- Experience with marketing automations for customer journeys
- Proven ability to translate data into actionable insights
- Experience running A/B experiments in lifecycle channels
โจ Nice to Have
- SQL knowledge
- Personal finance or fintech experience
- Experience with Iterable or similar platforms
๐ Benefits & Perks
- ๐๏ธ Remote-friendly work culture
- ๐ฐ Competitive compensation and equity
- ๐ฅ Health insurance coverage
- ๐ 401(k) matching program
๐จ Hiring Process
Estimated timeline: 2-3 weeks ยท AI estimate
- 1Recruiter Callยท 30 min
- 2Hiring Manager Screenยท 45 min
- 3Technical Interviewยท 60 min
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