19h ago

Technical Marketing Analyst - PPC

Kraków

$80k-$120k / yearest.

contractsenior Remotesoftware

🛠 Tech Stack

💼 About This Role

You'll drive brand visibility across AI engines like ChatGPT and Gemini through weekly experiments. You'll increase citation frequency via disciplined experimentation, running at least 5 experiments per week. If you love shipping fast and automating, this role is for you.

🎯 What You'll Do

  • Audit and fix pixel implementations across Meta, Google, LinkedIn, and X.
  • Build, structure, and refine PPC campaigns across Google Ads, LinkedIn, Meta, and X.
  • Review negative keywords daily and maintain impeccable keyword hygiene.
  • Prepare weekly performance reports with insights tied to business outcomes.

📋 Requirements

  • 3+ years managing PPC campaigns across Google, Meta, LinkedIn, and X.
  • Hands-on experience with Meta Conversions API (CAPI) and Google Ads conversion tracking.
  • Proficiency with Google Tag Manager for building and troubleshooting containers.
  • Ability to diagnose pixel/tracking failures using browser DevTools and GTM Preview mode.

✨ Nice to Have

  • Experience with server-side tagging or server-side GTM.
  • Familiarity with GA4 event model and DebugView.
  • Understanding of cookie consent frameworks (GDPR, ePrivacy).

🎁 Benefits & Perks

  • 🏖️ Remote work
  • 🏥 Health insurance
  • 📈 Equity options
  • 💻 Home office stipend
  • 📚 Learning budget

📨 Hiring Process

Estimated timeline: 2-3 weeks · AI estimate

  1. 1Recruiter Call· 30 min
  2. 2Technical Interview· 60 min
  3. 3Offer· 15 min
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