19h ago

Performance Marketing Manager

Mexico
full-timesenior Remote

๐Ÿ›  Tech Stack

๐Ÿ’ผ About This Role

You'll own mobile paid acquisition end-to-end for a scaling FinTech in Mexico, deploying a multimillion-dollar budget across Meta, Google App Campaigns, and DSPs. You'll optimize for full-funnel performance from impression to repayment behavior, improving CAC and LTV.

๐ŸŽฏ What You'll Do

  • Campaign setup, optimization, and scaling across mobile channels
  • Manage agency relationship and build in-house capabilities
  • Design and run A/B tests and incrementality tests
  • Allocate budget dynamically based on performance and risk
  • Drive creative strategy iteration from performance data

๐Ÿ“‹ Requirements

  • 5+ years of hands-on mobile performance marketing experience
  • Proven track record scaling app acquisition campaigns on Meta, Google, or DSPs
  • Experience optimizing beyond installs using downstream metrics (LTV, CAC)
  • Familiarity with mobile attribution tools like AppsFlyer and SKAN challenges
  • Strong analytical skills with SQL proficiency

โœจ Nice to Have

  • Experience in FinTech or lending
  • Experience in Mexico or emerging markets
  • Experience with incrementality testing
  • Familiarity with creative strategy at scale

๐ŸŽ Benefits & Perks

  • ๐Ÿก Remote-first team with WFH office reimbursement
  • ๐Ÿ’ฐ Competitive compensation and generous equity
  • ๐Ÿฅ Flexible health plans with global-standard subsidies
  • โœˆ๏ธ Paid global onsites twice yearly
  • ๐Ÿ“ˆ Growth opportunities based on contributions, not rigid timelines

๐Ÿ“จ Hiring Process

Estimated timeline: 2-4 weeks ยท AI estimate

  1. 1Recruiter callยท 30 min
  2. 2Hiring manager interviewยท 45 min
  3. 3Technical/Case interviewยท 60 min
  4. 4Final interview with leadershipยท 45 min
0 0 0