3h ago

Marketing Operations Lifecycle Specialist

Salt Lake City, Utah

$65k-$80k / yearest.

full-timejuniorLegal Technology

🛠 Tech Stack

💼 About This Role

You'll manage lead flow and optimize marketing campaigns using HubSpot and Salesforce. You'll ensure data integrity and drive conversion improvements across the full funnel. This role offers the chance to work with a fast-growing Legal AI company.

🎯 What You'll Do

  • Manage lead flow from capture through MQL, SQL, and SAL stages
  • Build and optimize landing pages, forms, and emails in HubSpot
  • Maintain data integrity across HubSpot and Salesforce
  • Track and report on key funnel metrics and conversion rates

📋 Requirements

  • 2+ years of experience in marketing operations or lifecycle marketing
  • Hands-on experience with HubSpot
  • Experience building landing pages, emails, and workflows
  • Understanding of lead lifecycle stages and funnel metrics

✨ Nice to Have

  • Experience with Salesforce
  • Experience with A/B testing and conversion optimization
  • Strong attention to detail and QA discipline
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