1d ago
Director, Burson Insights, Data & Intelligence
New York, Atlanta, Los Angeles, or Dallas
$60k-$140k / year
full-timeseniorconsulting
๐ Tech Stack
๐ผ About This Role
You'll lead the Business Insights, Data & Intelligence team, turning complex data into strategic insights for global communications campaigns. You'll drive client leadership and integrate AI capabilities to enhance trend detection and storytelling. This role sits at the heart of Burson's data-driven reputation management, offering a chance to shape high-impact strategies.
๐ฏ What You'll Do
- Lead development of strategic insights for communications campaigns
- Oversee social listening programs using Brandwatch and Sprinklr
- Apply AI capabilities to enhance insight generation and forecasting
- Monitor and evaluate earned and owned campaign performance analytics
๐ Requirements
- 7+ years of experience in analytics or insights within PR/communications
- Strong background in social media analytics and listening
- Proficient in Sprinklr and other Boolean-based platforms
- Experience with generative AI models in operational workflows
โจ Nice to Have
- Client-facing communication skills with senior stakeholders
- Excellent storytelling and presentation skills
- Detail-oriented with ability to see bigger picture trends
๐ Benefits & Perks
- ๐ Professional development opportunities
- ๐ค Mentorship programs with industry leaders
- ๐ Inclusive company culture fostering collaboration
- ๐ฐ Competitive benefits package including rewards for top talent
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter Screenยท 30 min
- 2Hiring Manager Interviewยท 60 min
- 3Technical/Portfolio Reviewยท 45 min
๐ฉ Heads Up
- Salary range is very broad ($60k-$140k) indicating possible mismatch
- Role seems to blend analytics with social media content execution
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