4h ago
Manager, Paid Social
Los Angeles, California, United States
full-timeseniorMarketing and Advertising
Tech Stack
Description
As a Manager, Paid Social, you will lead a team of Associates and Sr. Associates, overseeing day-to-day paid social campaign execution across platforms like Facebook, Instagram, and TikTok. You'll manage budget, optimize performance, and build strong client relationships to deliver impactful campaigns for high-profile brands.
Requirements
- Substantial experience in account management, planning, and/or performance media
- Strong working knowledge of paid social platforms (Facebook, Instagram, Pinterest, TikTok, etc.)
- Experience managing enterprise-level paid social accounts with diverse budgets and objectives
- Ability to translate client goals into paid media strategy and effectively communicate tactics
- Understanding of paid social measurement and experience with native and third-party measurement tools
Responsibilities
- Lead and mentor Paid Social Associates and Sr. Associates, owning their career development
- Develop, optimize, and maintain paid social campaigns, including asset coordination and budget management
- Integrate paid social strategy into multi-channel recommendations with cross-discipline teams
- Analyze data to provide insights and optimization recommendations using strong quantitative skills
- Execute and test campaign variables to create client-specific insights and feed future testing
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