Description

You will own the development of strategic lead generation content such as webinars, guides, and data-driven assets, partnering with the Demand Generation team to drive pipeline growth. This senior individual contributor role requires strong retail media expertise and B2B SaaS experience to translate proprietary data and industry insights into compelling, measurable content.

Requirements

• Retail media expertise
• B2B SaaS experience
• Data storytelling skills
• Strong written communication skills

Responsibilities

• Develop and execute content strategies aligned with pipeline and revenue goals
• Write and produce high-performing assets including guides, checklists, playbooks, and evergreen lead magnets