🛠 Tech Stack

💼 About This Role

You'll design and execute multi-channel demand generation strategies for a fast-moving fintech environment, owning campaign performance end-to-end. Your work will directly influence revenue outcomes across multiple sales verticals. This remote-first position offers the opportunity to shape growth strategy in a highly experimental marketing culture.

🎯 What You'll Do

• Own and execute quarterly demand generation strategies aligned with pipeline growth targets.
• Design and launch multi-channel campaigns including email, digital, ABM-lite, events, webinars.
• Partner with Sales and Revenue Operations to define target accounts and growth opportunities.
• Build and optimize nurturing programs to improve conversion rates and pipeline velocity.
• Track, analyze, and report on funnel performance metrics across marketing and sales.

📋 Requirements

• 5+ years of experience in demand generation or B2B marketing in SaaS/fintech.
• Strong experience with marketing automation tools such as HubSpot, Marketo, and Salesforce.
• Proven track record of building and executing demand generation strategies driving inbound pipeline growth.
• Experience with multi-channel campaigns including email marketing, ABM, events, and digital programs.

✨ Nice to Have

• Experience with AI tools for campaign optimization.
• Familiarity with lifecycle marketing and lead nurturing strategies.

🎁 Benefits & Perks

• 💰 Competitive base salary starting at $110,000+ USD.
• 🏠 Fully remote work environment (USA or Canada).
• 🏥 Full medical, dental, and vision coverage (100% for employees).
• 🏖️ Unlimited PTO and 14 company holidays.
• 💼 401(k) with 100% match up to 4% and immediate vesting.

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter Phone Screen· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Technical / Case Interview· 60 min
4. 4Final Round with Leadership· 45 min

🚩 Heads Up

• Lower salary range despite senior level requirements
• Multiple conflicting remote locations (USA or Canada) may indicate lack of clarity
• Extensive list of responsibilities (10+) suggesting overload