💼 About This Role

You'll lead data-driven brand strategy at Preply, a unicorn edtech platform. Your insights will shape global positioning and growth. You'll influence C-level decisions with robust quantitative evidence.

🎯 What You'll Do

• Define and own quantitative research roadmap for marketing and strategy
• Lead brand health trackers, segmentation, and campaign effectiveness studies
• Develop scalable frameworks for measuring brand equity
• Translate complex research into executive-ready presentations and dashboards

📋 Requirements

• 10+ years in quantitative research, consumer insights, or marketing science
• Proven expertise in survey design, statistical modeling, and segmentation
• Track record of influencing senior executives through insights
• Strong experience managing research vendors and budgets

✨ Nice to Have

• Experience with LLMs and AI-powered research tools
• Work in global, multicultural markets
• Knowledge of emerging tech trends in edtech

🎁 Benefits & Perks

• 💸 Competitive financial package with equity and leave allowance
• 📚 Learning & Development budget with time off
• 🌍 Work with global impact across 175 countries
• 🏡 Monthly allowance for Preply lessons
• 🤝 Open, collaborative, dynamic culture