Tech Stack

Description

You will develop and lead end-to-end go-to-market strategies for product launches, owning key performance metrics like sales targets and customer acquisition. You'll orchestrate global teams across PR, social, UGC, KOL, and gifting, and drive the strategic marketing plan for in-house prints. This role involves gathering market insights, partnering with content teams, and coordinating campaign messaging to drive growth and category leadership.

Requirements

• Bachelor's Degree or equivalent in relevant field
• 3-5+ years of direct relevant marketing experience
• Experience collaborating with data insights teams
• Proficiency in Microsoft Office and Google Workplace
• Strong oral and written communication skills including presentations to leadership

Responsibilities

• Develop annual marketing and business plans as primary campaign owner for end-to-end go-to-market strategies
• Own key performance metrics including sales targets, new customer acquisition, and AOV growth to ensure campaign ROI
• Orchestrate strategic output of global teams across PR, Social, UGC, KOL, and Gifting
• Drive strategic marketing plan and storytelling for in-house prints to reinforce brand originality
• Collect and share market research insights on competitors, trends, and consumer behavior