1d ago
Director, Planning
New York, New York, United States
full-timedirectoradvertising
Description
You will lead experience planning for a client, bridging data-driven insights with creative strategy across traditional, digital, and emerging media. You'll champion the brand, develop annual account plans, and manage a team to deliver innovative solutions that build the client's business.
Requirements
- 7+ years in traditional and digital media planning
- High competency in account management and client service
- Proven analytical skills with data-driven insights
- Experience managing and leading a team
- Strong knowledge of syndicated research and ad serving
Responsibilities
- Champion client brands and find innovative solutions
- Lead performance marketing across traditional, digital, and emerging media
- Develop data-driven integrated client briefs
- Bridge conceptual thinking and analytical approaches
- Lead annual account plans and ensure financial success
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