💼 About This Role

You'll lead demand generation and product marketing for Coverbase's AI-driven third-party risk management platform. You'll build the marketing function from scratch, scaling an existing system to reach enterprise buyers. This role reports to the CEO and owns pipeline, brand, and team.

🎯 What You'll Do

• Own demand generation across paid, organic, content, events, and partnerships.
• Drive product marketing and narrative as product expands into risk-first procurement.
• Manage competitive positioning to own the category.
• Build brand voice and content for regulated enterprise buyers.

📋 Requirements

• Proven experience marketing to security or procurement buyers at regulated enterprises.
• Built demand gen selling high-ACV deals into security-conscious enterprises.
• Experience writing positioning that sales uses, based on buyer conversations.
• Familiarity with marketing tools and channels to run campaigns.

✨ Nice to Have

• Experience as first marketing hire at a Series A/B startup.
• Background in third-party risk management or GRC.
• Ability to manage agency and fractional partners.

🎁 Benefits & Perks

• 💰 Competitive compensation: $220K-$280K OTE
• 📈 Founding team equity
• 🏥 Health insurance: 100% employee / 80% dependents
• 🏖️ 21 days PTO
• ✈️ In-person gatherings every 3-5 months (travel covered)