Description

You will develop and scale Anaplan's competitive intelligence program, analyzing market dynamics and trends to shape product strategy, marketing messaging, and sales enablement. Partner with cross-functional teams to sharpen market positioning and increase win rates.

Requirements

• Experience in competitive intelligence or product marketing
• Strong strategic and analytical skills
• Ability to collaborate cross-functionally
• Excellent communication and storytelling abilities

Responsibilities

• Deliver sales-focused competitive enablement
• Partner with sales leadership to identify competitive gaps and improve win rates
• Enable sales teams with tools and messaging to articulate Anaplan's differentiation
• Support analyst relations efforts
• Translate market intelligence into go-to-market actions