Description

You will lead strategic positioning and go-to-market strategies for 10x Genomics' innovations in single-cell and spatial biology markets. This senior role bridges Product Management, Portfolio Strategy, and Integrated Marketing, translating complex scientific capabilities into compelling value propositions.

Requirements

• 7 years in product marketing, product management, or segment marketing within life sciences or biotech.
• Bachelor's degree in Life Sciences or a related field.
• Proven ability to build and execute differentiated positioning and GTM strategies at the platform or portfolio level.
• Deep capability in customer segmentation and synthesizing customer and stakeholder insights into action.
• Deep understanding of single-cell, spatial biology, or advanced omics markets.
• Exceptional ability to influence cross-functional stakeholders and present complex information to executive leadership.
• Exceptional leadership skills, curiosity, and ability to inspire cross-functional teams.
• Outstanding, clear, and articulate communication skills.
• Demonstrated ability to be a high-energy advocate for customers, partners, and teams.

Responsibilities

• Craft compelling, customer-centric product positioning and campaign themes.
• Translate highly technical and scientific product features into clear, benefit-driven value stories.
• Define and validate unique selling points relative to the landscape.
• Lead development and planning of global GTM strategies for New Product Introductions.
• Define launch goals, timelines, and deliverables, ensuring organizational readiness.
• Partner with Product Management to align roadmap with market needs.
• Develop strategic sales tools including pitch decks, landscape comparisons, and objection-handling materials.
• Design and deliver training sessions for field and channel teams.
• Synthesize market research and customer insights to refine product strategies.
• Continuously monitor market feedback to optimize positioning and commercial programs.