🛠 Tech Stack

💼 About This Role

You'll own and execute integrated demand generation campaigns for a fast-growing B2B fintech platform targeting the US market. Your core impact will be driving high-quality leads and pipeline through data-driven multi-channel strategies. This role offers the chance to shape the marketing engine of a category-defining company in debt markets.

🎯 What You'll Do

• Develop and execute multi-channel demand generation campaigns for the US market
• Design lead nurturing programs with automated email workflows
• Collaborate with sales to ensure lead quality and seamless handoffs
• Analyze campaign performance and optimize based on data

📋 Requirements

• 6+ years of experience in demand generation or B2B SaaS marketing
• Proven track record running integrated campaigns across email, paid media, and social
• Hands-on expertise with HubSpot and Salesforce for workflows and reporting
• Strong analytical skills to measure campaign ROI and lead attribution

✨ Nice to Have

• Experience in fintech or financial services marketing
• Familiarity with content syndication and event marketing
• Agency or vendor management experience

🎁 Benefits & Perks

• 💰 Competitive salary $140k-$170k + equity
• 🏖️ 25 vacation days plus public holidays
• 🏡 Hybrid working with flexibility to work abroad up to 3 months/year
• 🏥 Private health insurance with dental and vision
• 📚 Professional development budget and $1,000 AI experimentation fund