2h ago
Associate Director, Strategy
Philadelphia
full-timeseniormarketing and advertising
Description
You will lead a team of 5-10 digital media experts, managing client relationships and driving sophisticated digital media strategies, planning, execution, and analysis to deliver client impact.
Requirements
- 5-8+ years experience in digital advertising account management, yield optimization, marketing strategy/consulting, or brand management
- Experience leading cross-functional teams, both directly and indirectly
- Ability to apply innovative thinking to solve problems
- Strong quantitative and communication skills
- Sense of personal accountability and passion for delivering client impact
Responsibilities
- Be accountable for successful delivery of marketing/media services for assigned clients, interfacing regularly with key client contacts
- Partner with clients to understand business goals and build digital strategies
- Directly lead a team of 5-10 Managers and Analysts, providing strategic guidance
- Be a strategic expert on digital media planning, tactics, and measurement
- Lead the team through media planning, tactic selection, partner negotiation, campaign design, ad ops and measurement
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