1d ago
Director of Marketing
Connecticut
โจ $150k-$200k / yearest.
full-timelead Remotesoftware
๐ Tech Stack
๐ผ About This Role
You'll own the full marketing funnel across B2B2E and DTC, spearheading brand awareness and growth for a partner company. Your strategic vision will drive revenue growth in a historically under-innovated sector. You'll redefine the brand and ensure it resonates in a competitive market.
๐ฏ What You'll Do
- Own full marketing funnel across B2B2E and DTC
- Define and execute holistic growth strategy
- Translate company priorities into clear marketing roadmaps
- Evolve brand positioning and narrative across touchpoints
๐ Requirements
- Bachelor's degree in Marketing, Business, or related field
- 7-10 years of experience in performance marketing
- Hands-on experience with full funnel campaigns including broadcast media, Google, Meta
- Experience managing multi-channel ad budgets and optimizing KPIs
โจ Nice to Have
- MBA or relevant certifications
- Knowledge of SEO/AEO/GEO
- Knowledge of digital marketing tools like Google Analytics, Google Ads, Facebook Ads Manager
๐ Benefits & Perks
- ๐ฅ Medical, dental, and vision insurance
- ๐ฐ 401(k) retirement plan with company match
- ๐๏ธ Paid sick leave and vacation days
- ๐ถ Paid parental leave and holidays
- ๐ Tuition assistance and enhanced family support
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter Callยท 30 min
- 2Hiring Manager Interviewยท 45 min
- 3Panel Interviewยท 60 min
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