6h ago

Lifecycle Marketing Manager

Maryland

โœจ $85k-$105k / yearest.

full-timemid Remotehealthcare

๐Ÿ’ผ About This Role

You'll shape and execute a lifecycle and retention marketing program for a new women's health offering. Your work will directly impact patient trust and engagement, driving better health outcomes through data and collaboration with clinical teams.

๐ŸŽฏ What You'll Do

  • Own day-to-day execution of lifecycle channels and retention strategy
  • Build and optimize automated messaging journeys
  • Collaborate with Clinical and Operations teams to improve patient satisfaction
  • Synthesize data to optimize the end-to-end funnel

๐Ÿ“‹ Requirements

  • 2-5 years of DTC lifecycle marketing experience
  • Experience owning email and SMS channels with a focus on retention
  • Strong problem-solving skills in ambiguous settings
  • Data-driven decision making with creative ideation

โœจ Nice to Have

  • 0-to-1 growth environment experience
  • Background in healthcare or women's health

๐ŸŽ Benefits & Perks

  • ๐Ÿ–๏ธ Generous PTO policy
  • ๐Ÿฅ Competitive healthcare benefits
  • ๐Ÿ’ฐ Generous equity compensation

๐Ÿ“จ Hiring Process

Estimated timeline: 2-4 weeks ยท AI estimate

  1. 1Recruiter Screenยท 30 min
  2. 2Hiring Manager Interviewยท 45 min
  3. 3Take-home Assignmentยท 2 days
  4. 4Final Panel Interviewยท 1 hour
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