Tech Stack

Description

You will lead a global cross-functional team blending product management, project management, and marketing expertise to drive scalable solutions and data-driven acquisition strategies. You'll partner with Product, Engineering, and Analytics to develop the marketing technology and performance stack, driving automation, efficiency, and compliance with privacy regulations.

Requirements

• 8+ years of experience in product management, marketing technology, or performance marketing, ideally with a mix of product/solution-building and marketing expertise
• Proven leadership experience managing cross-functional teams, with ability to coach and grow specialists
• Technical expertise in online performance marketing platforms (Google Ads, Meta, Programmatic, etc.)
• Technical expertise in tracking and attribution (SDK, server-to-server, SKAN, privacy frameworks)
• Technical expertise in custom bidding and optimization solutions
• Track record of leading product roadmaps, managing complex projects, and collaborating with engineering/cross-channel teams
• Ability to balance long-term vision with short-term execution, leveraging data to inform decisions
• Proficiency in making decisions based on data and familiarity with experimentation frameworks
• Strong problem-solving skills with attention to detail
• Experience in building data platforms at scale leading cross-functional team in agile environment

Responsibilities

• Lead a high performing cross-functional team: develop and mentor a team of 10, with 3 direct reports, fostering collaboration, innovation and accountability
• Define and deliver the vision: develop the strategic roadmap for the marketing technology and performance stack, ensuring close alignment with business goals and global acquisition strategy
• Bridge cross-functional teams: Serve as the strategic bridge between Marketing, Product, Engineering, and Analytics, ensuring alignment on priorities and scalable solution delivery
• Drive automation efficiency: Lead workflow and marketing automation initiatives, enabling significant FTE savings and double-digit cost efficiencies
• Ensure Governance Compliance: Oversee marketing technology compliance, ensuring our stack and practices adhere to GDPR, Apple ATT, and other evolving global privacy regulations
• Enhance targeting measurement: Power our omnichannel campaigns with advanced targeting, CRM flows, and CDP segmentation. Collaborate with central MarTech and AdTech teams to champion custom bidding solutions and sophisticated measurement frameworks