🛠 Tech Stack

💼 About This Role

You'll lead go-to-market strategies for Varicent's Sales Performance Management SaaS solutions, partnering with product, sales, and marketing teams to drive revenue impact. You'll shape product positioning, enable sales teams, and leverage AI tools to accelerate messaging and content creation.

🎯 What You'll Do

• Develop differentiated positioning, messaging, and buyer personas
• Lead new product and feature launches with cross-functional teams
• Enable sales and GTM teams with competitive intelligence and value frameworks
• Champion adoption of generative AI tools within product marketing

📋 Requirements

• 10+ years of B2B technology experience
• 5-7+ years in product marketing leadership roles
• Demonstrated track record of driving enterprise GTM strategies
• Knowledge of SPM technologies or Workday ecosystem

✨ Nice to Have

• Experience within the Workday ecosystem
• MBA preferred
• Established relationships with analysts and influencers

🎁 Benefits & Perks

• 🏖️ Unlimited PTO
• 💰 Competitive compensation
• 🏥 Health insurance
• 📈 Career growth opportunities
• 🏡 Remote work flexibility