Tech Stack

Description

You will oversee and develop programmatic marketing technology services, execute strategies for desktop, mobile, voice search, and YouTube, and manage a team. You'll translate client objectives into activation strategies, optimize campaigns, and drive revenue growth.

Requirements

• Graduate with a management degree from a reputed institute.
• Experience with industry-leading DMPs and organizing first, second, and third-party data.
• Proficient in ad technology tools including SEM bid management tools, DSPs, and planning tools.
• Good knowledge of ad serving tools like DV360 and DCM.
• Exceptional time management, communication, and problem-solving skills.

Responsibilities

• Develop strategy and manage day-to-day relationships to ensure revenue growth for programmatic partners.
• Translate client campaign objectives into programmatic activation strategies, including target audience definition and inventory sourcing.
• Manage campaigns, ensuring budgets pace effectively and tactics optimize towards KPIs.
• Oversee operational tasks including budget management, billing, and creative trafficking.
• Train, support, and manage junior team members, and conduct performance analyses.